How Not To Buy A New Car or Truck

How Not to Buy a New Car or Truck: Becoming an Informed Buyer is a consumer guide by R.K. Mazza, a retired automobile industry executive. The book is designed to help buyers understand dealership sales tactics, the negotiation process, financing strategies, and common mistakes that can cost consumers hundreds or even thousands of dollars when purchasing a new vehicle. 

Overview

The book's central theme is that knowledge is power. Rather than promising readers the absolute lowest price, it aims to make them better-informed buyers by explaining:

• How dealerships structure deals and negotiations 
• Common sales and financing tactics 
• The difference between vehicle price and total purchase cost 
• How to prepare before entering a dealership 
• Ways to avoid emotional or impulse-driven decisions 
• Strategies that can improve negotiating leverage 

Strengths

• Written in straightforward, easy-to-read language. 
• Focuses on practical consumer education rather than industry jargon. 
• Draws on real-world experience from the retail automobile business. 
• Concise length makes it accessible for first-time buyers. 

·        Overall Assessment

·        For someone preparing to buy a new car or truck, especially a first-time buyer, How Not to Buy a New Car or Truck serves as a quick introduction to the realities of dealership negotiations and consumer pitfalls. Its value lies less in technical automotive knowledge and more in helping readers approach the buying process with confidence and awareness. 

·        Rating: 4/5

 A concise, practical guide that can help consumers avoid costly mistakes and better understand how the new-vehicle purchasing process works.